So today, I went to the Louis Vuitton USA site and saw their recent campaign, and I must say it is quite niceeee. It is right on time for the holidays, and it does put you in the mood for the season. However, it is not too Christmas-ish. It is a good balance of fantasy land, christmas season feel, and vibrant colors. The campaign has a section for each of the 6 tales they have created, which actually makes the website a lot more interesting and a lot more interactive than usual. Each section for each tale, is very inviting and touches on the childlike feelings we all carry and have around the Christmas season. If you are a LV fan, I suggest you check out the website by clicking here. It looks like this campaign might be very successful and LV is very confident that their end of the year sales will be growing because of the holiday season, you can check out an article by Reuters if you want to read more about the business side of things with LV this end of year. Otherwise Go to the LV website and check it out if you haven’t yet…
November 24, 2009 · 11:03 pm
LV’s Wonderland Online Campaign: “Six Tales of Holiday Magic”
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Filed under Fashion Stories, Global Fashion
Tagged as Louis Vuitton, Louis Vuitton Christmas 2009, reuters.com
